Unmarketing

Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1119335000
Size: 50.81 MB
Format: PDF, Docs
View: 1354
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Revised edition of the author's UnMarketing, c2012.

Unselling

Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1118943007
Size: 52.66 MB
Format: PDF, ePub, Mobi
View: 1831
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UnSelling is about seeing the bigger sales picture. From the top-selling authors of UnMarketing, this new book turns traditional wisdom on its head.

Unbranding

Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1119417015
Size: 63.84 MB
Format: PDF, Docs
View: 6729
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"This book is about focus - it's about seeing that within these new strategies, technologies and frameworks fighting for our attention, lay the tried and true tenants of good business - because innovation is nothing but a bright and shiny ...

Unmarketing

Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1118288416
Size: 37.91 MB
Format: PDF, ePub
View: 3766
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If this is "marketing," then the world would probably prefer whatever is the opposite of that. If you're ready to stop marketing and start engaging, then welcome to UnMarketing.

Qr Codes Kill Kittens

Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1118786874
Size: 65.57 MB
Format: PDF, Mobi
View: 4519
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Find out what not to do. If reading this book saves just one kitten's life, it's worth it.

No Bullshit Social Media

Author: Jason Falls
Publisher: Que Publishing
ISBN: 0132748908
Size: 38.53 MB
Format: PDF, Docs
View: 2201
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Start using it strategically. Identify specific, actionable goals. Apply business discipline and proven best practices. Stop fearing risks. Start mitigating them. Measure performance. Get results. You can. This book shows you how.

Friendship Matters

Author: William K. Rawlins
Publisher: Transaction Publishers
ISBN: 9780202366173
Size: 74.11 MB
Format: PDF
View: 5140
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Includes bibliographical references and index.

A Networked Self

Author: Zizi Papacharissi
Publisher: Routledge
ISBN: 1135966168
Size: 38.33 MB
Format: PDF, ePub
View: 7112
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A Networked Self examines self presentation and social connection in the digital age. This collection brings together new work on online social networks by leading scholars from a variety of disciplines.

Marketing 4 0

Author: Philip Kotler
Publisher: John Wiley & Sons
ISBN: 1119341205
Size: 56.58 MB
Format: PDF, ePub, Mobi
View: 806
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This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming ...